As an alternative to prescription medications, more and more pet owners are looking for natural solutions for their pets. Due to this increasing demand, the market for pet supplements is growing at a rapid rate. As consumers hear about the potential health benefits of pet supplements, they are looking for targeted supplements for their dogs and cats.
Pet Supplements Represent a Growing Market
Overall, the pet products industry is a rapidly-growing market. The American Pet Products Association (APPA) estimates that in 2018 over $72 billion will be spent on pets in the US, with over $15 billion being spent on supplies and over-the-counter medicine. Expenditures are projected to rise again next year, including continued growth in the purchase of pet supplements.
Emphasis on Solution-Based Pet Supplements
Research shows there are many wellness issues that can be treated with holistic solutions. Products formulated to potentially address specific problems are increasingly popular. For example, supplements to address hip and joint issues, anxiety, skin & coat health, digestion, urinary and bladder health are frequently requested. Pet parents are also very concerned about improving overall well-being and alleviating stress and anxiety.
Benefits of Private Label Pet Supplements
Private label pet supplements offer companies an opportunity to develop their own line of natural pet supplements with their own branding and logo. This is an ideal solution for online sellers, pet stores, vets, groomers, trainers and even animal rescue groups that want to sell branded supplements for fundraising campaigns.
There are many factors to consider in selecting the right private label partner to grow your supplement business. It’s important to research the types of supplements they offer and evaluate the quality of the ingredients. You would also want to evaluate their price points and suggested sales prices and look at their minimum order requirements. Also, be sure to ask about how they handle labeling and packaging and find out about the types of shipping options they offer. If you have questions about private label pet supplements, please contact us for more information.
About Natural Pet Innovations
Natural Pet Innovations™ is a manufacturer of proprietary, natural-based, made in the USA product lines for dogs, cats and horses for our partners worldwide. We specialize in creating turnkey private label products for our Amazon®, eCommerce and retail partners. As a wholesaler and contract packager, we also offer custom formulations, bulk sales and concentrates.
We have perfected our turnkey private label process over the last 10 years. We are committed to offering our partners only the highest quality natural products and providing them with unsurpassed customer support. Please contact us to learn about how quick and easy it is to start promoting your own brand today.
