How Calming Supplements Help Support Dogs During Stressful Situations
Summer can be fun and relaxing for dogs and pet parents, but it can also bring unexpected stress. Fireworks, travel, family gatherings, thunderstorms, vet visits, and changes in routine can create anxiety and nervous behavior for many dogs. With the Fourth of July quickly approaching, calming supplements are top of mind for many pet owners looking for additional support.
Calming Products Continue to Grow in Popularity
Pet parents continue looking for natural ways to help dogs manage stress and nervous behavior. According to recent research from the American Pet Products Association (APPA), 59% of dog owners now use some type of calming product, up significantly from just 22% in 2018. As pet wellness trends continue growing, calming supplements remain a popular category for dogs facing everyday stressors and high-stimulation situations.
Stress in dogs can be triggered by everyday situations including:
- Thunderstorms
- Fireworks
- Travel
- Grooming appointments
- Vet visits
- New environments
- Changes in routine
- Separation anxiety
Targeted nutritional supplements have been shown to support dogs during these stressful situations.
Key Benefits of Our Two Calming Soft Chew Dog Supplements
Natural Pet Innovations offers two targeted calming formulas, Calming with Hemp Soft Chews and Calming with Melatonin Soft Chews. Both formulas support relaxation and emotional balance.
- Help reduce nervousness and hyperactivity
- Supports calm behavior during thunderstorms, fireworks, travel, grooming and vet visits
- Help maintain emotional balance
- Supports calm behavior and relaxation in dogs
- Helps manage everyday stress and environmental changes
Both Formulas Share Similar Benefits While Offering Unique Ingredients
Both formulas feature ingredients recognized for helping support calm behavior and relaxation in dogs. Shared ingredients include:
- Organic Chamomile: One of the most widely recognized calming botanicals that supports relaxation
- Organic Passionflower: Helps dogs manage everyday stress
- Valerian Root: Promotes relaxation without drowsiness
- L-tryptophan: Supports serotonin production for calm behavior
- Organic Ginger Root: Supports digestive comfort during times of stress
Calming with Hemp Soft Chews
Our hemp-based formula contains ingredients selected to help support relaxation and overall wellness.
Key Ingredient Highlights:
- Organic Hemp Seed Oil contains omega fatty acids that support calm behavior and relaxation.
- Hemp Protein Powder provides nutrients including protein, amino acids, and beneficial fatty acids that help support overall wellness.
This formula does not contain THC and was designed specifically for dogs needing support during everyday stress and high-stimulation situations.
Calming with Hemp Soft Chews
For dogs needing support during nighttime use or high-stress events, our melatonin formula offers additional targeted ingredients.
Key Ingredient Highlights:
- L-theanine is a widely recognized amino acid used in both human and pet supplements that helps support relaxation and calm behavior.
- Melatonin helps support relaxation and healthy sleep cycle patterns and may be especially helpful during high-stress situations.
This formula is ideal for nighttime use or situations where additional relaxation support may be helpful.
How Our Private Label Dog Supplements Are Different
Our cold-pressed supplements are manufactured without the use of water or heat, allowing us to maintain the full integrity, viability, and flavor profile of the ingredients. Most soft chew supplements available today are extruded and cooked, making it difficult to preserve ingredient quality at the same level.
Our private label soft chews are approximately 2.2 grams each and about the size of a sugar cube. Products are packaged in convenient 120-count jars, providing approximately:
- Four-month supply for small breeds
- Two-month supply for medium breeds
- One-month supply for large breeds
Pet Owners Continue Prioritizing Wellness Products for their Pets
Demand for pet wellness products continues to grow as owners increasingly seek products that support overall health and quality of life. According to the 2023-2024 APPA National Pet Owners Survey, 59% of pet owners purchase vitamins and supplements for their pets. As more consumers take a proactive approach to pet wellness, supplements continue to represent a strong growth opportunity for private label brands.
Looking to Add Private Label Calming Supplements to Your Product Line?
Whether you are launching a new brand or expanding an existing pet product line, Natural Pet Innovations makes it easy to create high-quality private label products for your customers. We help our partners develop turnkey supplement solutions featuring their own branding and packaging.
Looking for more inspiration? Check out our recent blog post for even more practical tips on How to Create Your Own Brand of Dog Supplements and start building your successful pet wellness business.
We Offer 9 Stock Formulas of Cold-Pressed Dog Supplements
Including our two calming supplements, we currently offer 9 stock formulas of private label dog supplements. Our quality supplements are made with key ingredients that are known to improve or alleviate common health issues for pets. To help you create the right solution, some of our supplements are available in bulk. To give you more options, we also offer our private label pet supplements in powder and liquid forms. If you want something totally unique, we can even formulate and produce one-of-a-kind custom supplements just for you!
About Natural Pet Innovations
Natural Pet Innovations is a U.S.-based manufacturer specializing in private label, natural pet products for dogs and cats. We create turnkey solutions for our Amazon®, eCommerce, and retail partners—making it simple to launch and grow your own brand.
Our commitment is to deliver exceptional quality, using only premium ingredients and manufacturing practices you can trust. Just as important, we pride ourselves on providing outstanding customer support every step of the way. Please contact us for more information. We are eager to answer your questions and help you get started.
