With a rise in worldwide pet ownership, coupled with increased spending on pet care items, and a growing preference for online shopping, the forecast for the e-commerce pet care market is very strong. In fact, global online sales are projected to reach $51.91 billion (USD) by 2027.
Pet Owners Buying More Products and Dog Treats Online
Research shows pet owners are treating their fur babies more and more like family members, and spending additional money on them. In fact, pet care is reported to be the second largest consumer packaged goods market in the US in terms of e-commerce sales. So, with a worldwide shift toward “pet humanization” and a growing preference for internet shopping, it is no surprise the online sale of premium dog treats is growing rapidly.
Quality Dog Treats Help Boost E-Commerce Sales
To boost sales, successful online sellers are providing pet parents with a variety of in-demand premium dog treats. Consumers are looking for healthy and clean dog treats. They prefer single ingredient dog treats or quality treats made with a limited number of natural ingredients. Because of proteins’ ability to help repair tissues and muscles as well as improve overall health, many consumers are looking for dog treats that are made with quality beef or chicken. Alternatively, pet parents who are vegan would likely prefer vegetarian options such as dehydrated sweet potatoes for their fur babies.
Other Tips to Boost Online Dog Treat Sales
In addition to providing an assortment of popular, high quality dog treats, online sellers who do a good job of branding and marketing their dog treats stand out from the pack. Successful e-commerce sellers who create a better online user experience for their customers also see increased sales. Many online sellers are offing subscription deliver programs to attract and retain more customers.
Bright Future Predicted for E-Commerce Pet Products
With people spending more money on their pets and becoming more comfortable with online shopping, the future for e-commerce is indeed very bright. In the report “Pet Care E-Commerce – Global Market Outlook (2019-2027)”, offered by Research and Markets, the international e-commerce market for pet care was valued at $19.52 billion (USD) in 2019. It is expected to grow at a compound annual growth rate (CAGR) of 13% and is projected to reach a whopping $51.91 billion by 2027.
Looking for Private Label Dog Treats to Sell Online?
If you’re thinking about selling a line of dog treats through your e-commerce platform, working with our company can be a great way to grow your business. We can help you create your own private label brand of dog treats featuring your logo. We can also help you expand and scale your business with our continually-evolving line of quality pet products.
In addition to our nine current stock formulas listed below, we can also create custom treat formulas upon request:
We offer white label dehydrated chicken breast, dehydrated beef heart, and dehydrated sweet potato treats. The chicken is human grade, and the beef is USDA inspected. To meet growing consumer requests for vegetarian dog treats, our dehydrated treats made from 100% sweet potatoes are clean, simple and healthy vegan dog treats.
We also offer wholesale freeze-dried chicken liver treats and beef liver treats. A state-of-the-art freeze-dried process is used to maintain the integrity of the ingredients and enhance the flavor. Made in the US, these treats are free from added hormones, antibiotics, mixed meats, preservatives, fillers, grains, gluten, by-products, chemicals, synthetics, artificial dyes, or artificial flavors.
Our white label beef tendons and beef tracheas are low odor, low grease, and long-lasting. Based on suggestions from our customers, these chews are now sold per piece (or in bulk). You can customize the number of chews available in each pouch! These healthy treats are also sourced and manufactured in the United States.
We also offer limited ingredient Dog Cookies. Our private label pet cookies were originally created for dogs and horses. However, in taste tests, we discovered that small pets such as chinchillas, rabbits, ferrets, guinea pigs, and pygmy hedgehogs love them too!
About Natural Pet Innovations™
Natural Pet Innovations™ is a manufacturer of proprietary, natural-based, made in the USA product lines for dogs, cats, and horses. We specialize in creating turnkey private label products for our worldwide partners. Over the last 10 years, we have perfected our process. Please contact us today to learn how easy it is to create or expand your business by partnering with us.