Research indicates bathing a dog about once a month with a high-quality shampoo can help eliminate many skin and coat problems. The keys are limiting the frequency of the baths AND also using a high-quality shampoo that does not break down the skin’s protective barrier.

The key difference between our innovative shampoo formula and industry-standard products is that our ingredients are derived from natural sources. Most industry-standard dog shampoos are made with cheap synthetic chemicals that strip the natural moisture barrier from a dog’s skin, creating itching and irritation. Those shampoos may contain harmful chemicals and less than 1% ‘natural ingredients” so they can claim the shampoo is “natural.” In contrast, our complete dog wash is 98.25% derived from natural sources such as coconut, palm, oatmeal, and aloe.

Our eco-friendly formula uses plant-based ingredients to clean and condition the coat. Our formula replenishes the skin’s natural moisture, softens the coat, rinses easily, and will not irritate or redden the skin. Plus, our formula is dye-free, and it does not contain MEA, DEA, sulfates, or parabens.